MAGAZINE №1 (54) February 2013
AUTHOR Hruschova O.V.
CATEGORY Planning the supply chain Modern concepts and technologies in logistics and supply chain management Inventory management Warehouse Logistics
ABSTRACT
What is Sales and Operations Planning: attractive theory or real tool useful in Russian environment? The article says about S&OP implementation experience in one large FMCG company. The story starts with discovering reasons of company problems then investigate implementation issue and demonstrate S&OP benefits when it’s in use.
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