Variability of a business models logistic component of the Russian metallurgical enterprises

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MAGAZINE №1 (72) February 2016


LYASHCHUK V.V. - Marketing specialist, Metinvest Eurasia, LLC (Moscow, Russia)


CATEGORY Corporate logistics industrial companies  Supply Chain Management Analytics in logistics and SCM 


The article continues A.N. Sterligova’s publication «Logistical context of enterprise business model» (Logistics and Supply Chain Management. – №1 (66). – 2015. – pages 24-34). As it was described in that publication, in a challenging economic environment strategic changes for business can be implemented by changing their business models. The author provided a definition of a business  model (BM) as an object connected with defining, creating, distributing, supplying value to customers, and appropriation of profits through their recognition on the market. Logistics was used to develop and use BM. The model of a logistical component was described. The author suggested a set of indexes that evaluate original supplies and results of BM in order to analyze BM effectiveness according to its results and also to decide whether developing a new enterprise BM is necessary when the quality and quantity of original resources is changing.
A further research is aimed to analyze how BM can be used in various industries and to decide if figures of initial resources and results of BM can be made universal.
The present article explains why business models are significant in modern metallurgy in the framework of customer value chain. The authors analyze BM of leading ferrous metallurgy companies bearing on the proposed logistical component of BM and determines variability of its logistical component. The researcher summarizes results of BM industry. The authors examines economic factors that make logistics help companies get required financial figures.


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